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COVID-19:

우리 동료들과 지원자들의 건강은 우리의 최우선 순위입니다. 따라서 Citi는 COVID-19 상황을 면밀히 모니터링하고 있습니다. 우리는 추후 공지가 있을 때까지, 임시적으로 모든 후보자 인터뷰를 가상으로 실시하는 것을 포함하여 전 세계적으로 회사 전체에 예방 조치를 구현하였습니다.

Digital Acquisitions Capabilities Analyst (Hybrid)

직무 ID 22501045 기본 근무지 New York, New York, Wilmington, Delaware, Irving, Texas; 채용 범주 Decision Management
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The Analytics Technology & Innovation team drives development of analytical capabilities that enable critical work across analytics, reporting, and technology in support of business partners across the US Personal Bank. The team identifies business opportunities, extracts relevant insights, converts business questions into data and technology initiatives and designs go-to-market strategies for a variety of business problems.

We are seeking a talented, proactive problem-solver with experience using digital marketing or digital acquisitions data that can confidently understand, interpret, and investigate data issues and trends, identify opportunities to enhance data quality, and create end to end processes to enable key stakeholders to use valuable and actionable insights to drive Personalization & Digital Acquisitions strategies.

Main responsibilities

  • Drive strategy and provide thought leadership for digital acquisitions capabilities data & partner with business stakeholders in Digital & Marketing organizations to achieve best-in-class on-site digital marketing capabilities
  • Build and champion processes to easily identify gaps or changes in data gaps and shift from being reactive to proactive
  • Enhance and maintain the health of Citi's digital data that enables onsite personalized experiences and drives marketing offer optimization
  • Drive issue resolution through root cause analyses and cross team collaboration to ensure appropriate technology teams can prioritize
  • Gain high level understanding of Citi's personalization data tagging process to ensure data is sufficient for monitoring performance and deriving actionable insights
  • Leverage digital analytics tools and technologies to understand, monitor, and validate unusual data trends
  • Act as liaison with vendors to prioritize work and data required to support business needs
  • Document knowledge and share best practices

Education & Qualifications

  • 6-10 years working with digital acquisitions/digital journey data or onsite digital marketing
  • Familiarity with Adobe Analytics or Google Analytics or other web log, web analytics and/or digital behavioral data
  • Familiarity with digital tagging and validating digital data to ensure high data quality
  • Working knowledge with data loads, data quality/validation and QA a plus
  • Hadoop or SQL experience a plus
  • Ability to identify, clearly articulate, and solve complex business problems and present to senior leadership
  • Able to maintain strong partnerships with internal & external stakeholders across Marketing, Technology, and Analytics organizations
  • Strong written and verbal communication skills

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Job Family Group:

Decision Management

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Job Family:

Data/Information Management

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Time Type:

Full time

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

View the "EEO is the Law" poster. View the EEO is the Law Supplement.

View the EEO Policy Statement.

View the Pay Transparency Posting

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Effective November 1, 2021, Citi requires that all successful applicants for positions located in the United States or Puerto Rico be fully vaccinated against COVID-19 as a condition of employment and provide proof of such vaccination prior to commencement of employment.

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  • 22만 명 이상의 유능하고 다양한 직원으로 구성된 Citi 팀에 합류하십시오

  • 90개 국가의 공동체에서 자원봉사를 행하는 사회적 책임감을 가진 직원들

  • 95개 이상의 시장에 실제로 존재하는 의미 있는 채용 기회

우리는 모든 개인을 포용하고 다양한 관점을 장려하여, 귀하가 영향력을 생성하고 경력을 성장시킬 수 있는 문화를 조성합니다. Citi는 높은 수준의 전문성 기준, 굳건한 성실성과 관대함, 지적 호기심 및 엄격함을 보여주는 동료를 소중하게 생각합니다. 우리는 귀하가 씨티에서 경력을 쌓는다는 일이 가진 중요성을 인식하며, 귀하의 헌신에 대하여 우리도 마찬가지로 노력할 것을 약속 드립니다

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